STRATEGI PENINGKATAN KEUNGGULAN BERSAING IKM: PERAN PEMBELAJARAN ORGANISASI DAN INOVASI

JURNAL RISET MANAJEMEN DAN BISNIS (JRMB) FE-UNIAT

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Field Value
 
Title STRATEGI PENINGKATAN KEUNGGULAN BERSAING IKM: PERAN PEMBELAJARAN ORGANISASI DAN INOVASI
 
Creator Sugiono, Edi
Efendi, Suryono
 
Description This study aims to analyze the role of organizational learning and innovation in improving the competitive advantage of small and medium enterprises (SMEs) in the Mojokerto area. The study was conducted using primary data obtained from the distribution of questionnaires. In total, there were 100 IKM leaders in Mojokerto who became the respondents in this study. Hypothesis testing is done by using Partial Least Square Structural Equation Modeling (SEM-PLS). The results of the study show that organizational learning and innovation have a positive and significant effect on improving SMEs’ competitive advantage. The results of this study also prove that innovation can mediate the relationship between organizational learning and SMEs’ competitive advantage.
 
Publisher Economic Faculty, Attahiriyah Islamic University
 
Date 2019-02-24
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/241
10.36226/jrmb.v4i1.241
 
Source Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT; Vol 4 No 1 (2019); 45 - 56
2581-2165
2527-7502
 
Language eng
 
Relation http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/241/117
 
Rights Copyright (c) 2019 Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT
http://creativecommons.org/licenses/by-nc-sa/4.0
 

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