Online Review: Indikator Penilaian Kredibilitas Online dalam Platform E-commerce

Jurnal ILMU KOMUNIKASI

View Publication Info
 
 
Field Value
 
Title Online Review: Indikator Penilaian Kredibilitas Online dalam Platform E-commerce
 
Creator Agustina, Lidya
Fayardi, Alifia Oktrina
Irwansyah, Irwansyah
 
Subject communication
e-commerce, electronic word of mouth (e-wom), online credibility, online review
 
Description Online credibility, either for a company or a merchant, is an important thing that have to be considered in the era of e-commerce development. Online review and online rating are part of indicators that used to represent merchant or seller’s online credibility in e-commerce platform. The existence of online review and online rating in e-commerce platform may affect the prominence and interpretation aspects which is associated with online credibility. This is a conceptual paper which aims to describe the concept of online review and its relation with online credibility.
 
Publisher FISIP Universitas Atma Jaya Yogyakarta
 
Contributor
 
Date 2018-11-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

conceptual paper
 
Format application/pdf
 
Identifier https://ojs.uajy.ac.id/index.php/jik/article/view/1320
10.24002/jik.v15i2.1320
 
Source Jurnal ILMU KOMUNIKASI; Vol 15, No 2 (2018); 141-154
2548-8643
1829-6564
 
Language eng
 
Relation https://ojs.uajy.ac.id/index.php/jik/article/view/1320/1235
 
Coverage


 
Rights Copyright (c) 2018 Jurnal ILMU KOMUNIKASI
http://creativecommons.org/licenses/by/4.0
 

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