An Empirical Study of Factors Driving the Adoption of Mobile Learning in Omani Higher Education

The International Review of Research in Open and Distributed Learning

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Field Value
 
Title An Empirical Study of Factors Driving the Adoption of Mobile Learning in Omani Higher Education
 
Creator Sarrab, Mohamed; Sultan Qaboos University
Al Shibli, Ibtisam; Sultan Qaboos University
Badursha, Nabeela; Sultan Qaboos University
 
Subject
mobile learning, M-learning, adoption factors, higher education
 
Description Mobile learning (M-learning) provides a new learning channel in which learners can access content and just in time information as required irrespective of the time and location. Even though M-learning is fast evolving in many regions of the world, research addressing the driving factors of M-learning adoption is in short supply. This article focuses on the driving factors in adoption of M-learning and the learner’s perceptions and willingness towards M-learning adoption. Technology Acceptance Model (TAM) has been shown to be a valid and powerful model in mobile and other learning technologies research. Based on Technology Acceptance Model theory, this paper analyzes the influencing factors on M-learning adoption and measure the acceptance of M-learning in Oman. The data collected from 806 participants in 17 different Omani higher education institutions using a survey questionnaire. Some factors of perceived innovative characteristics, such as ease of use, usefulness, enjoyment, suitability, social, and economic were found to have more influence on learners’ adoption of M-learning which help to facilitate and promote future empirical research. This effort is part of funded research project that investigate the development, adoption, and dissemination of M-learning in Oman.
 
Publisher AU Press
 
Contributor
 
Date 2016-07-08
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed, double-blind

 
Format application/pdf
text/html
application/octet-stream
application/octet-stream
 
Identifier http://www.irrodl.org/index.php/irrodl/article/view/2614
10.19173/irrodl.v17i4.2614
 
Source The International Review of Research in Open and Distributed Learning; Vol 17, No 4 (2016)
1492-3831
 
Language eng
 
Relation http://www.irrodl.org/index.php/irrodl/article/view/2614/3791
http://www.irrodl.org/index.php/irrodl/article/view/2614/3817
http://www.irrodl.org/index.php/irrodl/article/view/2614/3837
http://www.irrodl.org/index.php/irrodl/article/view/2614/3857
 
Rights Copyright (c) 2016 Mohamed Sarrab, Ibtisam Al Shibli, Nabeela Badursha
http://creativecommons.org/licenses/by/4.0
 

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