Adoption of Private Radio Internet-Based Technology Innovation (Case Study of Metta FM Radio and Soloradio Radio)

International Journal of Multicultural and Multireligious Understanding

View Publication Info
 
 
Field Value
 
Title Adoption of Private Radio Internet-Based Technology Innovation (Case Study of Metta FM Radio and Soloradio Radio)
 
Creator Amiliani, Yanti
Pawito, Pawito
Sudarmo, Sudarmo
 
Subject Communication Science
Adoption Tehchnology; Radio; Internet
 
Description The development of the new media that changes public consumption patterns, requiere private radio management to increase some performance’s to follow the trends and media consumers  interests. The research was conducted to find out the efforts of private radio to face the new media era, through the adoption of internet-based technology. In this study, the researcher focuses on communication process of adoption. Using qualitative methods, the study collected primary data through interviews on private radio stations in Surakarta, Metta FM radio and Soloradio radio. They were adopt some innovation technology based on internet, to increase the number of listeners and increase income as radio defense. 
 
Publisher University of Hamburg
 
Contributor
 
Date 2021-07-26
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://ijmmu.com/index.php/ijmmu/article/view/2805
10.18415/ijmmu.v8i6.2805
 
Source International Journal of Multicultural and Multireligious Understanding; Vol 8, No 6 (2021): June 2021; 521-532
2364-5369
2364-5369
10.18415/ijmmu.v8i6
 
Language eng
 
Relation http://ijmmu.com/index.php/ijmmu/article/view/2805/2421
 
Rights Copyright (c) 2021 International Journal of Multicultural and Multireligious Understanding
http://creativecommons.org/licenses/by-nc-nd/4.0
 

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