EXAMINING THE KEY SUCCESS FACTORS IN AFRICA BASED ON 3 ASPECTS: ADAPTATION, EFFICIENCY AND STRATEGIC POSITIONING FROM A SURVEY ON ENTREPRENEURS IN BURKINA FASO

International Journal of Advanced Economics

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Title EXAMINING THE KEY SUCCESS FACTORS IN AFRICA BASED ON 3 ASPECTS: ADAPTATION, EFFICIENCY AND STRATEGIC POSITIONING FROM A SURVEY ON ENTREPRENEURS IN BURKINA FASO
 
Creator Carbonell, Nicolas
Nassè, Dr. Théophile Bindeouè
Nanéma, Dr. Mahamadi
 
Description The main purpose of this paper is to examine the different types of factors in the African business context and in particular in the context of Burkina Faso, that can help companies to be successful. It is about the identification of the key successful factor among some main factors such as adaptation, efficiency and strategic positioning
The data is from a survey on entrepreneurs in Burkina Faso, who attended the Africallia business meeting in 2018. The results show that the adaptation to the context is one of the main factors for business success. Thus, the suggestion is that companies should adapt to the African context in order to improve their profit, performance and thus gain a tremendous success.
Keywords: Success Factors, Business, Companies, Adaptation, Efficiency, Strategic Positioning, Africa.
 
Publisher Fair East Publishers
 
Date 2021-04-16
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://fepbl.com/index.php/ijae/article/view/213
10.51594/ijae.v3i1.213
 
Source International Journal of Advanced Economics; Vol. 3 No. 1 (2021); 1-9
2707-2142
2707-2134
 
Language eng
 
Relation http://fepbl.com/index.php/ijae/article/view/213/367
 
Rights Copyright (c) 2021 Nicolas Carbonell, Dr. Théophile Bindeouè Nassè, Dr. Mahamadi Nanéma
https://creativecommons.org/licenses/by-nc/4.0
 

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