Mekanisme ‘gacha’ dan ‘parasocial interaction’ pemain gim seluler

Jurnal Studi Komunikasi (Indonesian Journal of Communications Studies)

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Title Mekanisme ‘gacha’ dan ‘parasocial interaction’ pemain gim seluler
Mekanisme ‘gacha’ dan ‘parasocial interaction’ pemain gim seluler
 
Creator Pradhipta, Amelia Yeza
 
Subject mobile game; freemium; microtransactions; Gacha; parasocial interaction
mobile game; freemium; microtransactions; gacha; interaksi parasosial
 
Description This article elaborates how parasocial interaction in freemium mobile game may motivate users to spend money for Gacha, an in-game virtual lottery mechanism in which users will randomly get one or several in-game items with different levels of rarity. The literature review method was used for this article which began with thorough explanations of the main concepts, such as freemium seluler game, microtransactions, Gacha mechanism, and parasocial interaction. This article concludes that seluler game developers creatively designed the game characters to be well-liked by the players through characterization and visual aspects that aesthetically pleasing in hope that gamers may experience parasocial interaction and relationship with one of the characters, which may turn into character attachment. The interaction and attachment will then encourage the players to keep spending money through microtransactions to get the characters or virtual cosmetic items they want through Gacha.
Artikel ini menjelaskan bagaimana parasocial interaction pada pemain mobile game dapat menjadi motivasi membeli kesempatan menarik gacha, yaitu mekanisme lottery di dalam game yang memberikan pemain satu atau beberapa barang virtual di dalam game secara acak dengan berbagai tingkatan kelangkaan. Artikel ini menggunakan metode literature review yang dimulai dengan penjelasan mendalam mengenai konsep-konsep seperti mobile game, microtransactions, mekanisme gacha, dan parasocial interaction. Artikel ini menyimpulkan bahwa pengembang mobile game secara kreatif mendesain karakter-karakter game untuk disukai oleh pemain melalui perwatakan dan aspek visual yang indah secara estetika. Interaksi dan kedekatan yang dialami pemain terhadap karakter game akan memancing pemain untuk terus berbelanja melalui microtransactions demi mendapatkan karakter atau barang kosmetik virtual yang diinginkan.

mobile game; freemium; microtransactions; gacha; interaksi parasosial
 
Publisher Faculty of Communications Science, Dr. Soetomo University
 
Contributor

 
Date 2021-02-16
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://ejournal.unitomo.ac.id/index.php/jsk/article/view/2478
10.25139/jsk.v5i1.2478
 
Source Jurnal Studi Komunikasi; Vol 5, No 1 (2021); 215-232
2549-7626
2549-7294
10.25139/jsk.v5i1
 
Language eng
 
Relation https://ejournal.unitomo.ac.id/index.php/jsk/article/view/2478/1514
https://ejournal.unitomo.ac.id/index.php/jsk/article/downloadSuppFile/2478/509
https://ejournal.unitomo.ac.id/index.php/jsk/article/downloadSuppFile/2478/554
https://ejournal.unitomo.ac.id/index.php/jsk/article/downloadSuppFile/2478/583
https://ejournal.unitomo.ac.id/index.php/jsk/article/downloadSuppFile/2478/609
 
Rights Copyright (c) 2021 Jurnal Studi Komunikasi
http://creativecommons.org/licenses/by-sa/4.0
 

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