Pemasaran Digital Dalam Kewirausahaan

IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita

View Publication Info
 
 
Field Value
 
Title Pemasaran Digital Dalam Kewirausahaan
 
Creator Hendarsyah, Decky
 
Subject Digital Marketing
Entrepreneurship
Digital Transformation
 
Description This paper aims to discuss the concepts and new ideas, opportunities and challenges of digital marketing in entrepreneurship. After discussion, it was found that digital marketing has a very close relationship with entrepreneurship, where both items have the same target. Then digital marketing is part of entrepreneurial activities. Digital marketing has huge opportunities in the development of the business world from now until in the future where the target market has been transformed into a digital platform. While the challenges that must be faced by the business world when implementing digital marketing are readiness in terms of human resources and financial resources in supporting digital marketing activities.
 
Publisher LPPM Publishing & Printing
 
Date 2020-06-26
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/209
10.46367/iqtishaduna.v9i1.209
 
Source IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita; Vol 9 No 1 (2020): IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita - June; 25-43
2684-8228
2303-3568
 
Language eng
 
Relation https://ejournal.stiesyariahbengkalis.ac.id/index.php/iqtishaduna/article/view/209/214
 
Rights Copyright (c) 2020 IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita
http://creativecommons.org/licenses/by-nc-sa/4.0/
 

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