VALUE OF INNOVATION BASIS ON SHARIAH

JEBI (Jurnal Ekonomi dan Bisnis Islam)

View Publication Info
 
 
Field Value
 
Title VALUE OF INNOVATION BASIS ON SHARIAH
 
Creator CHADI, MANSUR
 
Subject Economy and Business
Islamic Religiosity, Service Dominant Logic, Shariah Values, Value of Innovation
 
Description The purpose of this paper is to analyze value of innovation as the role mediating in the relationship between NPD Innovation and NPD Performance, and also to clarified in Exploratory Factor Analysis and Confirmatory Factor Analysis. We proposed value of innovation basis on shariah as mediating role in this study developed from diffusion of innovations theory. The questionnaires will be given to only the managers of the board of shariah micro finance in Pekalongan and Banyumas, Indonesia with total 171 responden from 27 LKMS (Baitul Maal wa Tamwil, Baitul Tamwil, Kospin Jasa Shariah, and KSPP Shariah). Value of innovation basis on shariah significantly affect to marketing performance. Research limited in first order, future research can examined in second order research. LKMS adapted value of innovation basis on shariah to get product launch easily. Value of innovation basis on shariah as the new variable and theory concept. Indirect, NPD Innovation positive significantly affect to marketing performance with value of innovation basis on shariah and product launch success are as mediating role.
 
Publisher Universitas Islam Negeri Imam Bonjol Padang
 
Contributor
 
Date 2019-12-19
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
Survey/Interview
 
Format application/pdf
 
Identifier http://journal.febi.uinib.ac.id/index.php/jebi/article/view/239
10.15548/jebi.v4i2.239
 
Source JEBI (Jurnal Ekonomi dan Bisnis Islam); Vol 4, No 2 (2019): Juli - Desember 2019; 121-136
2528-4274
2528-4266
 
Language eng
 
Relation http://journal.febi.uinib.ac.id/index.php/jebi/article/view/239/257
http://journal.febi.uinib.ac.id/index.php/jebi/article/downloadSuppFile/239/239
 
Rights Copyright (c) 2019 JEBI (Jurnal Ekonomi dan Bisnis Islam)
http://creativecommons.org/licenses/by-nc-sa/4.0
 

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