ANALISIS STUDI KELAYAKAN PADA USAHA SUP BUAH

Jurnal Kewirausahaan dan Bisnis

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Field Value
 
Title ANALISIS STUDI KELAYAKAN PADA USAHA SUP BUAH
 
Creator Rahmawati, Dewi
 
Description Increasing consumption of fruits nationally creates business opportunities in this field, one of which is the fruit soup business. To make an effective and efficient fruit soup business, and necessary to observe its study feasibility. The aims are to determine the feasibility of a fruit soup business and minimize the level of uncertainty in running it and reduce the fear of new entrepreneurs in running a business. This research method uses a mixed-methods approach. The initial stage uses quantitative methods with feasibility studies and sensitivity analyses that are useful for determining business viability and minimizing future uncertainties. Qualitative methods with SWOT analysis are to help know conditions that might occur in the fruit soup business. The result showed changes in variables such as an increase in raw materials by 30% and a decrease of 5% compared to customary conditions. It still showed that the fruit soup business is still feasible to run by considering the strengths, weaknesses, opportunities, and threats in running a business for five years ahead so that planning becomes more effective and efficient. Keywords: Feasibility Study, Sensitivity Analysis, SWOT Analysis
 
Publisher Universitas Sebelas Maret
 
Contributor
 
Date 2021-12-28
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
 
Identifier https://jurnal.uns.ac.id/kewirausahaan-dan-bisnis/article/view/54324
10.20961/jkb.v26i2.54324
 
Source Jurnal Kewirausahaan dan Bisnis; Vol 26, No 2 (2021): December; 129-136
2549-1555
1979-861X
 
Language ind
 
Relation https://jurnal.uns.ac.id/kewirausahaan-dan-bisnis/article/view/54324/33956
10.20961/jkb.v26i2.54324.g33956
 
Rights Copyright (c) 2021 Jurnal Kewirausahaan dan Bisnis
http://creativecommons.org/licenses/by-nc/4.0
 

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