Analyzing the entrepreneurial ecosystem for women entrepreneurs: A study of rural Jamshoro, Pakistan

Indian Journal of Commerce and Management Studies

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Title Analyzing the entrepreneurial ecosystem for women entrepreneurs: A study of rural Jamshoro, Pakistan
Creator ., Aisha Memon
Entrepreneurial ecosystem, entrepreneurship ecosystem, entrepreneurship, women entrepreneurs Pakistan, women entrepreneurs
Description Purpose: The outcomes of women’s access to entrepreneurial resources and opportunities can be very different fromthose of men. This study aimed to analyze the entrepreneurial ecosystem in Jamshoro, Pakistan, which includespolicy, finance, institutions, human capital, culture, and markets through a gender lens, assess women entrepreneurs’access to it, and examine the effectiveness of its elements. Methodology: The study adopts qualitative researchmethodology. Data were drawn from desk research, 30 in-depth, semi-structured interviews and one focus groupdiscussion with 10 women entrepreneurs in rural Jamshoro, Pakistan. The data were analyzed using Atlas.ti softwareand coding was done using thematic analysis. Findings: The findings show that women entrepreneurs have partialaccess to the entrepreneurial ecosystem in Jamshoro. Furthermore, there is lack of awareness and knowledge amongwomen entrepreneurs about available financial resources, lack of knowledge about laws and policies, an absence offamilial, cultural, and societal support for women in accessing the entrepreneurial ecosystem, the absence of qualitybusiness training and unavailability of physical and technological infrastructure in rural areas, presence of stereotypicalattitude toward women entrepreneurs, and limited access to markets and business networks. Implications: Theexisting entrepreneurial ecosystem in Jamshoro can be improved through coordinated multi-stakeholder initiatives,adopting a gender-inclusive approach, interventions aimed at increasing awareness about the resources, promoting anunderstanding about the laws and regulations, making institutions more effective in providing services, establishingpublic-private partnerships, and providing the women entrepreneurs easy access to market and financial resources.Originality: While there have been studies on challenges faced by women entrepreneurs in Pakistan, their motivationand aspirations, there is no study conducted on their access to the entrepreneurial ecosystem as a whole.
Publisher Indian Journal of Commerce and Management Studies
Contributor ERM Publications, India
Date 2020-10-18
Type info:eu-repo/semantics/article
Peer-reviewed Article
Format application/pdf
Source Indian Journal of Commerce and Management Studies; Vol 11, No 3 (2020)
Language eng
Rights Copyright (c) 2020 Indian Journal of Commerce and Management Studies

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