SOSIALISASI BIDAI (TIRAI) MELALUI INTERNET DAN DIGITAL MARKETING DALAM UPAYA MENINGKATKAN EKONOMI MASYARAKAT DESA RANTAU DURIAN 1 KECAMATAN LEMPUING JAYA KABUPATEN OGAN KOMERING ILIR (OKI)

Jurnal Martabe : Jurnal Pengabdian Kepada Masyarakat

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Field Value
 
Title SOSIALISASI BIDAI (TIRAI) MELALUI INTERNET DAN DIGITAL MARKETING DALAM UPAYA MENINGKATKAN EKONOMI MASYARAKAT DESA RANTAU DURIAN 1 KECAMATAN LEMPUING JAYA KABUPATEN OGAN KOMERING ILIR (OKI)
 
Creator Batin, Mail Hilian
Ulfa, Maria
Putra, Raihan Taneta
Marindah, Marindah
Sari, Novika
 
Subject Internet, Digital Marketing, Socialization.
 
Description Today, technology has an essential role in economic progress, especially for small and large scale entrepreneurs. The utilization of technology is crucial to support the efficiency and effectiveness of sales. Urban communities only felt the presence of this technology but not for those who live in rural areas. The approach taken uses socialization about the importance of the role of the internet and digital marketing for the craftsmen of Palm oil palm midrib artisans in Rantau Durian 1 Village, Lempuing Jaya District, OKI Regency, South Sumatra. The results of the socialization gave a positive impression to the craftsmen. They gave a fresh breeze of their sustainability in the business of the palm fronds themselves, and their income hopes were far better than before knowing internet marketing. So far, the traditional marketing system where the craftsmen sell directly to the market using trucks, then it takes a long time to sell all of their merchandise.
 
Publisher Universitas Muhammadiyah Tapanuli Selatan
 
Contributor LP2M UIN Raden Fatah Palembang dan Pemkab Ogan Komering Ilir
 
Date 2020-04-15
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://jurnal.um-tapsel.ac.id/index.php/martabe/article/view/1428
10.31604/jpm.v3i1.132-138
 
Source Martabe : Jurnal Pengabdian Kepada Masyarakat; Vol 3, No 1 (2020): Martabe : Jurnal Pengabdian Kepada Masyarakat; 132-138
Martabe : Jurnal Pengabdian Kepada Masyarakat; Vol 3, No 1 (2020): Martabe : Jurnal Pengabdian Kepada Masyarakat; 132-138
2598-1226
2598-1218
10.31604/jpm.v3i1
 
Language eng
 
Relation http://jurnal.um-tapsel.ac.id/index.php/martabe/article/view/1428/pdf
 
Rights Copyright (c) 2020 Martabe : Jurnal Pengabdian Kepada Masyarakat
http://creativecommons.org/licenses/by-nc-nd/4.0
 

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