Blackbox movies: the transformation of private cinema into multi-channel advertising media

International journal of business, economics & management

View Publication Info
 
 
Field Value
 
Title Blackbox movies: the transformation of private cinema into multi-channel advertising media
 
Creator Yoga, I Made Sindhu
Hendrawan, I Gede Yudhi
 
Description Several previous researches have contributed to give an outlook for the up and down process of Small Medium Enterprises (SMEs) through company’s lifecycle. Some of intern and extern factors also became analyzed indicators in order to give an overview about the strategy for surviving in the world of entrepreneurship. Furthermore, and specifically, some literatures tend to be less in discussing about the SMEs which can withstand after overcoming the climax point to decline stage in its lifecycle. This research aimed at contributing academically in giving overview of a SME scale company namely Blackbox Movies, it engaged in creative industry through product of room service provider for movie. The main focus was the strategy for transforming the core business as an effort to overcome the current revolution, which was caused mainly by the threat of digital era openness.
 
Publisher SLOAP
 
Date 2019-11-07
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
 
Format application/pdf
 
Identifier https://sloap.org/journal/index.php/ijbem/article/view/112
10.31295/ijbem.v3n1.112
 
Source International journal of business, economics & management; Vol. 3 No. 1 (2020): International Journal of Business, Economics & Management; 41-47
2632-9476
 
Language eng
 
Relation https://sloap.org/journal/index.php/ijbem/article/view/112/238
 
Rights Copyright (c) 2020 International journal of business, economics & management
 

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