Analisis Metode ELECTRE Pada Pemilihan Produk Minyak Goreng Kemasan Terbaik Berdasarkan Konsumen

Jurnal Sains dan Informatika

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Field Value
 
Title Analisis Metode ELECTRE Pada Pemilihan Produk Minyak Goreng Kemasan Terbaik Berdasarkan Konsumen
 
Creator Sinaga, Dewinta Marthadinata; STIKOM Tunas Bangsa
R, Rusdina; Universitas Islam Kalimantan Muhammad Arsyad AlBanjari
Alfah, Rina; Universitas Islam Kalimantan Muhammad Arsyad AlBanjari
Windarto, Agus Perdana; STIKOM Tunas Bangsa
Wanto, Anjar; STIKOM Tunas Bangsa
 
Subject DSS; Cooking Oil; ELECTRE; Consumers; Pematangsiantar
 
Description The community generally has a dependence on the use of cooking oil as a human need, especially for housewives in processing food as a savory enhancer and increasing caloric value in food ingredients. Along with the times, cooking oil circulating in the community has brands that are packaged in different forms such as plastic bottle packaging, jerry cans and refills. This study aims to recommend the selection of packaged cooking oil products based on consumer choice. The data source of the study was conducted by conducting interviews and questionnaires on 175 random consumers in Pematangsiantar. Respondents consisted of housewives (80%) and the general public (20%). The method used in this study is a decision support system with the Elimination Et Choix Traduisant la Realite (ELECTRE) algorithm. Based on the results of the study using 5 criteria: Price (C1), Material Content (C2), Availability of Goods (C3), Packaging (C4), Promotion (C5) and 4 alternatives: Fortune (A1), Sania (A2), Sunco ( A3) and Bimoli (A4) obtained by Fortune (A1) as the best packaged cooking oil based on consumers. It is expected that the research results can provide information to consumers in recommending packaged cooking oil products.
 
Publisher Lembaga Layanan Pendidikan Tinggi (LLDIKTI) Wilayah X
 
Contributor
 
Date 2019-11-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
application/pdf
 
Identifier http://ejournal.kopertis10.or.id/index.php/sains/article/view/4095
10.22216/jsi.v5i2.4095
 
Source Jurnal Sains dan Informatika : Research of Science and Informatic; Vol 5, No 2 (2019): Research of Science and Informatic; 129-135
Jurnal Sains dan Informatika; Vol 5, No 2 (2019): Research of Science and Informatic; 129-135
2502-096X
2459-9549
 
Language eng
 
Relation http://ejournal.kopertis10.or.id/index.php/sains/article/view/4095/1569
http://ejournal.kopertis10.or.id/index.php/sains/article/view/4095/1578
 
Rights Copyright (c) 2019 Dewinta Marthadinata Sinaga, Agus Perdana Windarto, Anjar Wanto
http://creativecommons.org/licenses/by-sa/4.0
 

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