Pendampingan Pembuatan Video Stop Motion untuk Pemasaran Produk UMKM di Patuk Gunungkidul

KACANEGARA Jurnal Pengabdian pada Masyarakat

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Field Value
 
Title Pendampingan Pembuatan Video Stop Motion untuk Pemasaran Produk UMKM di Patuk Gunungkidul
 
Creator Pujiastuti, Asih
Ayuningtyas, Astika
Agustian, Harliyus
 
Subject Informatics
Stop Motion Video, Social Media, UMKM
 
Description By developing the commercialization of micro, small and medium enterprise (MSME) products in Patuk Gunungkidul district, Instagram social media can be used by creating content in the form of stop motion videos. The creation of stop-motion videos requires the knowledge and skills of MSME actors. Help with the production of stop motion videos is therefore necessary to improve the marketing of products. The assistance consists of introducing stop-motion video, photo-taking techniques and posting stop-motion video content on Instagram. The results of mentoring activities revealed that SMEs in Patuk Gunungkidul's sub-district had the skills to create stop-motion videos on their products. In addition, they were also able to post videos of products they had made on Instagram social networks.
 
Publisher Sekolah Tinggi Teknologi Adisutjipto
 
Contributor
 
Date 2020-01-02
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
 
Identifier http://ejournals.stta.ac.id/index.php/KACANEGARA/article/view/520
10.28989/kacanegara.v3i1.520
 
Source KACANEGARA Jurnal Pengabdian pada Masyarakat; Vol 3, No 1 (2020): Januari; 31-36
KACANEGARA Jurnal Pengabdian pada Masyarakat; Vol 3, No 1 (2020): Januari; 31-36
2657-2338
2615-6717
10.28989/kacanegara.v3i1
 
Language ind
 
Relation http://ejournals.stta.ac.id/index.php/KACANEGARA/article/view/520/pdf
 
Rights Copyright (c) 2019 KACANEGARA Jurnal Pengabdian pada Masyarakat
 

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