JMM - The International Journal on Media Management

Welcome to JMM - The International Journal on Media Management. The journal is published by the Institute for Media and Communications Management of the University of St.Gallen, Switzerland in cooperation with Routledge (Taylor and Francis Group) and is dedicated to investigating the development and management of new media and innovations in worldwide communications. The International Journal on Media Management (IJMM) publishes original research and scholarship on the management aspects of the media and communications industries. The content is both interdisciplinary, combining a number of different academic disciplines (strategy, technology, marketing, finance, etc.) and multisectoral, exploring the interrelationship between developments in related industries. While the journal is open to all methodological approaches, all submissions are expected to be theoretically grounded.

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